They’ve introduced a new pattern of contemporary sound and rhythm in the industry and also, given fans more reasons to love their style.
The trio distinctly have unique styles of music, own their distinctive music record labels, have signed artistes under their labels, live lavish lifestyles, have performed in different countries including the United States of America, and the least common factor with all three of them is, they have a child from at least one baby-mama.
Olamide is an indigenous rapper, highly celebrated by the street and loved for the reality in his songs and lyrics. Wizkid hit the spotlight in 2011 with the release of “Holla at Your Boy”, under the watch of Banky W and has since risen to become an international star who has released chart-topping singles and albums.
Davido is the youngest here and has the highest number of followers on Instagram amongst other Nigerian artists. He’s oftentimes shaded for having a rough voice, but his songs and beats have crazily topped several charts and rocked the music airwaves and market in Nigeria.
Olamide, Wizkid and Davido: Who is the Richest?
Olamide’s Endorsement Deals and Net Worth
He’s one of the richest musicians in Nigeria and is considered as the peoples rapper representing the street, where he is from.
Olamide has signed multimillion naira endorsement deals with Etisalat (now rebranded as 9mobile) and other brands. In 2013, he signed a deal with Guiness Nigeria which was reported worth millions of naira too.
The following year, the topnotch indigenous rapper bagged another endorsement deal with a sport betting company based in Nigeria, SureBet.
The endorsement deal with SureBet was reportedly worth N20 million naira. Olamide never runs out on signing endorsement deals for brands, he does it yearly and with different mega companies.
He is also the first musician to sign an endorsement deal worth about N40 million naira with the international Ciroc vodka drink brand. Olamide earns over N3 million naira per show performance and is booked severally each year.
Currently, be has been nominated for over 27 awards and won over 22 awards so far. Olamide has an estimated net worth of $12 million dollars.
Wizkid’s Endorsement Deals and Net Worth
Wizkid is a Nigerian music star who is frequently compared with Afrobeat king, Fela Kuti. He has produced several hit songs and has millions of fans across Africa.
Wizkid has been nominated for over 157 awards, and has won over 44 awards so far. Anything he sings now will become a hit release as his name alone puts in mind the picture of a legend.
He’s the boss and founder of the StarBoy Records; which is a top music recording label in Nigeria having signed singers like Mr Eazi, R2bees and Efya.
He has worked with the likes of international artists Drake and Chris Brown, and has worked with all the big time stars in Nigeria. These stars include Don Jazzy, Tiwa Savage, PSquare and D’banj. Wizkid signs a couple of endorsement deals worth millions in naira and dollars yearly.
Wizkid signed a $350,000 dollar endorsement deal with Pepsi drink manufacturing company, which currently is over N122 million naira now.
He also signed a N40 million naira endorsement deal with MTN Nigeria; a South Africa owned mobile telecommunications network operating company.
In 2013, the star musician also pocketed a N100 million naira endorsement deal with Globacom; making it over a sum of about N250 million naira from the three endorsing companies.
Wizkid currently has an estimated net worth of $25 million dollars and earns over N5 million naira per show performance.
Davido’s Endorsement Deals and Net Worth
Davido also called Omo Baba Olowo is the son of Nigerian business tycoon and billionaire Adedeji Adeleke. He’s the CEO at DMW (Davido Music Worldwide) and has also successfully built the careers of singers like Mayorkun and Dremo who signed under the music label.
He rose to fame 2012 after dropping the hit single titled “Dami Duro”. He’s songs are quite simple and instrumentally endowed. He’s also got some of the best music mixers and producers in the industry.
Davido is currently the most followed Nigerian musician with over 6.5 million followers on Instagram and also has millions of followers on his other social media accounts.
His music videos also receive millions of views after weeks of going online. Davido has signed a N30 million naira endorsement deal with MTN Nigeria in the past and as part of the deal, his photo was paraded as the cover photo for the MTN Pulse campaign.
He also signed a multimillion naira deal with Guiness Nigeria in 2013 where he was to perform alongside musicians like Waje, Ice Prince, Phyno and many others.
Davido has been a Pepsi drink endorsement deal recipient which was worth N100 million naira reportedly.
So far, the star has been nominated for over 74 awards and won over 29 awards. Davido has an estimated net worth of $21 million dollars.