4 Ways to Sell Wedding Services Using Classified Sites




Typically, when you visit some or most classified sites, there’s usually no sign of wedding related services at the front page, as a category or sub-category.
Most sites don’t have a special or peculiar category for weddings and wedding related services are known to be very popular with women and these activities promote a lot of commerce in many climes.

Women are known to be the driving force of all kinds of shopping both online and offline, they account for about 65 percent of all online shopping and have been a major promoter and purveyor of ecommerce sites.

For most wedding vendors, having a website, social media presence and a physical shop hasn’t been enough to bring in the right and steady stream of customers they desire. Most vendors this days are pretty much doing about the same thing to get the same audience to see and acquire their services, but it isn’t as easy as they prospect. With classified sites around the corner, some smart vendors have been taking advantage of a free but simple platform like classifieds to drive up sales and increase their exposure and awareness.

In the next few paragraphs we’ll take a look at four ways wedding venders could stand out, four ways in which they could put their service in the eye-view of those seeking them and four ways not to depend on referrals for your next big wedding gig, all in the power of utilizing classified sites.


#1: Make use of the Health, Beauty and Therapy category of classifieds


Are you a wedding beautician? Are you a makeup artist? Are you a wedding stylist? Or a general beauty wedding vendor? Making use of the Health, Beauty and Therapy category of classifieds to display your service is potentially capable of putting you in front of millions of would-be clients over a long period of time.

Remember, these days most people in need of special services would always go online in search of solutions, if you aren’t there, you are not gaining.


#2: Location Based Wedding Vendor Services


One thing wedding vendors should be mindful of is that most wedding planners or couples prefer vendors or services to be located around where the wedding would be taking place. It’s not rational to have a wedding in Calabar and the vendor is sourced from Lokoja. In many cases, where the wedding is carried to other sites due to parent’s location of special wedding fantasies, in this case, planners look for location based services and they have to do so early enough.

One way to get location based services is by the use of classified sites. Because classified sites always allow vendors to post their services based on their location, vendors can get calls for their services from people they don’t even know.


#3: Register your service as a business on classifieds


While most classifieds have a business list category for businesses, it is important to note that this category is not the exclusive preserve for corporates, cottage and sector-driven businesses. Wedding planners, vendors, providers and wedding fashion accessory salesmen can also list under this category and could get good traffic.


#4: Run your own classified shop


For some classified sites, running a shop may cost a little token fee charged as maintenance fee. The classified shop is often a verified page from where a vendor can list a lot of his or her own services instead of posting in just a single ad, a shop allows you post more under your own shop name.

While you may feel the urge to promote your site, you can also promote your online shop on social media and ultimately this helps your SEO when people search for services related to yours on Google.

This is a guest post by Ebenezer Ehimen Iyoha. A Copywriter, Poet, Digital & Social Media Strategist, Life Coach & a Free Thinker at Beniyoha.com


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